Wake up the competitive spirit and win

Why to join
„Retail Management with Ivo Marinov “:

Иво Маринов

A coaching program that will increase the performance in your stores and provide a memorable customer experience.


  • Want to develop managers in your sites?
  • Need to optimize processes in stores?
  • Do your consultants need a different and memorable approach to sales?
  • Want to reduce staff turnover?
  • Do you think you can be among the leaders in retail?


In six group coaching days, once a month, you will learn to focus all your resources on increasing sales and developing your team in stores. You will determine which are the “breakthroughs” in the work processes and how to fix them. You will understand the power of morning operatives and how to direct your efforts in the right direction.


Prepare for many practical exercises and tasks to practice in real time. You will be challenged by Ivo Marinov and the other participants to define what your strengths are and how to put them into action. You will be able to apply various games in the process of work to ensure the achievement of targets and a motivating work environment.


In addition, each participant receives three individual coaching sessions with Ivo Marinov, during which they will understand how they react to stressful situations by using biofeedback. Each participant will be able to understand how to enter the “zone” to ensure the success of the site in which he works.


This NLP coaching program is for anyone who….


  • Works in retail
  • Is a public figure in commercial sites
  • Is a manager or sales person in a store
  • Is the head of a retail department


What does the coaching program include?


  • Individual and group exercises
  • Setting specific goals and their implementation
  • Tracking the results of the achieved
  • Materials and psychological tests


Please contact us on courses@nlpbulgaria.bg or +359 889 740 927 for more information.

Certified NLP Coach

Ivo Marinov

Master of Business Administration and Sports Psychology, I have held management positions in various companies in the commercial sector. I have over 10 years of experience in conducting trainings, motivating and developing employees. I believe that sport teaches us the most important lessons in life, in addition to helping our body and brain. Graduated from the NLP Academy and the certification brought me unexpectedly good results, both in the company I work for and in my development as a person.

Increased concentration
Better performance at work
Increased self-esteem
Better team results

Bulgarian Coaching Academy

Bulgarian Coaching Academy is part of the NLP Bulgaria group of companies and is the only certified NLP Coaching Academy on the Balkan Peninsula by the Society for Neuro-Linguistic Programming, Orlando, USA, of NLP’s founder – Dr. Richard Bandler – the world organization guaranteeing control of the quality of NLP and NLP coaching training.

At the Bulgarian Coaching Academy we prepare NLP business, personal and sports coaches according to a program and with a world-recognized certificate from the Society of NLP.